DexCom had four patents in ecommerce during Q1 2024. DexCom Inc’s patent filed in Q1 2024 focuses on optimized delivery of communications to users of a software application. The method involves obtaining cohort selection criteria, identifying user cohorts, determining communication configurations for sub-groups within the cohort, and transmitting communications based on content and configurations. Engagement outcomes are then measured for each communication configuration used. GlobalData’s report on DexCom gives a 360-degree view of the company including its patenting strategy. Buy the report here.
DexCom had no grants in ecommerce as a theme in Q1 2024.
Recent Patents
Application: Machine learning techniques for optimized communication with users of a software application (Patent ID: US20240048516A1)
The patent filed by DexCom Inc. relates to methods and systems for optimized delivery of communications to users of a software application. The method involves obtaining cohort selection criteria, identifying user cohorts, determining communication configurations for sub-groups within the cohort, transmitting communications based on the content and configurations, and measuring engagement outcomes. The system includes a customer engagement platform, a data analytics platform, and a computing system with a processor and memory to execute the instructions for delivering communications effectively.
The method further includes generating criterion satisfaction indicators for users, updating reward functions based on engagement outcomes, and identifying optimal communication configurations for sub-groups. It also involves exploring and exploiting subsets of the user cohort, allocating users to different communication configurations, and utilizing machine learning models for sub-group allocation policies. The patent covers various aspects such as feature value ranges, communication settings, communication formats, and the use of historical engagement scores to optimize communication delivery. Overall, the patent outlines a comprehensive approach to delivering content to users based on specific criteria, configurations, and engagement outcomes, utilizing advanced data analytics and machine learning techniques for effective communication strategies.
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